![]() ![]() Gartner’s Magic Quadrants are based on rigorous analytics, backed by highly structured methodologies. The gap between the two in this category grows closer and closer as Microsoft has announced massive improvements to it’s mobile function this year. ![]() Salesforce has positioned itself as a clear leader (and winner) at this point, but Microsoft has once again shown it’s agility on quickly adapting. As more and more users turn to cloud technology, it’s evident that a marketplace shift is a occurring. Likewise, Microsoft Dynamics CRM is both a complex and powerful software, developed to accommodate more sophisticated machine needs, but has recently matched it’s on-premise version with a nearly identical cloud version. So what do results of Gartner’s aPaaS vendor profile reveal? This is Salesforce’s second consecutive year as the front man in the aPaaS Magic Quadrant–evidence that the shift to the cloud is becoming more and more common. It is largely recognized as an authority on where software platforms exist in comparison to the rest of the industry. Gartner, a technology research and advisory committee, delivers tech-related insight for high level business software users. No surprise both Salesforce CRM, a user-friendly cloud-based enterprise CRM, and Microsoft Dynamics CRM, Microsoft’s robust CRM solution, are the only two recognized in the leaders section in this year’s Gartner CRM Magic Quadrant for enterprise application platform as a service (aPaaS). ![]()
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